Kärcher is the leading brand in the high-pressure cleaning sector that offers innovative pressure washers. The brand is known for its outstanding products and its slogan ‘Bring back the WOW’. Apart from the regular use of the slogan, Kärcher has expanded it to the Swiss mountain regions by printing ‘Bring back the WOW to your bike’ on their bike wash boxes. These stations are installed near popular mountain bike trails and are also available at bike events. Each mountain region features a personalized design incorporating the region’s unique landmarks into the graphics.