Publication ‘Economic Promotion Canton of Aargau’
The goal of promoting the Canton of Aargau was to present the region as a favourable business destination, attracting foreign companies to invest in the region through promotional materials. In addition to showcasing the region‘s beauty, the focus was on showcasing the strengths of the technical and scientific sectors and the opportunities offered by the well-connected canton. These connections are visually represented with a network graphic inspired by the architecture of the central train station and complemented by dynamic images with angled perspectives. The design is further enhanced with punchy headlines and infographics on each respective topic.
Client: Kanton Aargau, DVI
Role: Graphic Design
@visàvis AG
Credits
Project Manager
Simon Schleuniger
Art Direction
Eva Bajer
Graphic Design
Jasmin Schürch